Google Analytics for Web Course E-Learning

Want to learn how to use Google Analytics for Web to analyse your website visitors' behaviour and improve your digital marketing? Our award-winning e-learning course provides everything you need to know to effectively use Google Analytics to collect valuable data and optimise your website and campaigns.

What to expect.

✔️ Award-winning E-Learning Course: Learning materials developed by certified experts with the latest updates.

✔️ Comprehensive Interactive Videos: Clear explanations and practical examples for easy understanding.

✔️ Practical Exercises: Apply your knowledge with hands-on exercises for real results.

✔️ Certified Teachers: Expert guidance from experienced Google Analytics specialists.

✔️ Certificate of Completion: Demonstrate your new skills and raise your profile in digital marketing and data analytics.

What will you learn.

• Configure Google Analytics for your website: Settings, goals, and property configuration for accurate data collection.
• Understanding user behaviour: Analyse key metrics such as sessions, users, page views, and bounce rate.
• Generate detailed reports: Access reports on traffic sources, user demographics and behavioural patterns.
• Track and optimise conversions: Learn how to set goals and improve your website based on conversion data.
• Optimise behaviour and performance: Use insights from Google Analytics to improve your website and marketing campaigns.

Who is this course for?

• Webmasters and Digital Marketers who want to understand visitor behaviour and optimise their website.
• E-commerce professionals who want to improve their online sales through data analytics.
• Anyone who wants to improve their website performance through detailed and valuable insights.

Course content

Google Analytics for Web: Creating & Managing Properties

Course: 54 Minutes

• Activating Google Analytics & signing in
• Understanding the Google Analytics interface
• Adding accounts
• Adding & viewing properties
• Managing properties
• Adding property views
• Creating view filters
• Setting up a goal
• Setting up custom alerts
• Managing Analytics users

Google Analytics for Web: Analyzing Audiences & User Behavior

Course: 51 Minutes

• Interpreting the Home View analytics
• Browsing real-time analytics
• Using Analytics Intelligence Insights
• Using the Audience Analytics Overview
• Using Geo metrics
• Analyzing location data
• Understanding Audience Behavior analytics
• Understanding your user traffic
• Understanding user behavior
• Using the Behavior Flow
• Analyzing page use

Google Analytics for Web: Using Dashboards & Reports

Course: 45 Minutes

• Creating a dashboard
• Creating a custom dashboard
• Customizing a dashboard
• Sharing dashboards
• Importing a dashboard from the gallery
• Managing dashboards
• Analyzing your location data in a pivot table
• Exporting analytics
• Sharing analytics
• Saving analytics

Klaar om je website te optimaliseren met Google Analytics for Web?

✔️ Boek nu je Google Analytics for Web Cursus en krijg direct toegang tot alle modules!
Klik op de knop "Inschrijven" en begin vandaag nog met leren.
100% veilig boeken – begin op je eigen tempo en haal meer uit je online data!